The Yule Market Opening Day

The Yule Market is back for another holiday season at the South Dakota Art Museum!

Discover handcrafted treasures from local and regional artists and artisans, with one-of-a-kind gifts perfect for everyone on your holiday list. Enjoy festive events, cozy holiday vibes, and plenty of reasons to stop in throughout the season.

October 24, 2026 – January 9, 2027

Shop the Yule Market during regular museum hours, plus enjoy late-night shopping on Thursdays in November and December.

Admission is free. Come shop, explore, and celebrate the season with us!