Woman sitting in grass reading a book
Visit Brookings
About Us

We’re committed to developing tourism and strengthening events in our home of Brookings, South Dakota. Meet the great faces who keep our visitors smiling and our organization running.

Our History

The Brookings Convention & Visitors Bureau (dba Visit Brookings) became a 501c6 organization on January 1, 2020. Prior to that, the organization existed as part of the Brookings Area Chamber of Commerce. In 1982 the organization was created as a Chamber committee. By 2012, Chamber leadership, recognizing the need to elevate the focus and priority of the visitor industry in Brookings, took initial steps to separate the two entities by creating the Brookings Convention & Visitors Bureau Advisory Board and developing a separate CVB budget. Discussions started in earnest in 2019 with both the Chamber and CVB in favor or separating. Paperwork was soon filed and a few months later, the new organization was born.

Visit Brookings Board of Directors

Executive Committee

Aaron Carsrud, Comfort Suites University Vice
Jamison Lamp, SDSU President’s Office Vice Chair
Lisa Marotz, McCrory Gardens Secretary/Treasurer
Randy Soma, Brookings School District Past Chair

Board Members

Mark Hyde, South Dakota Soybean Processors (BEDC Representative)
Michael Johnson, Pheasant Restaurant
Seth Koch, Wooden Legs Brewing Company
Jacob Meshke, City of Brookings (City Representative)
Sarah Pitts, University Marketing & Communications
Tom Richter, Swiftel Center
Nick Schmeichel, Sideline Productions
Laci Thompson, Pasque
Kari Westland (Chamber Representative)

Meet Our Partners

Our Partners

We are proud to work alongside several area organizations.

Brookings Area Chamber of Commerce 
Founded in 1938, The Brookings Area Chamber of Commerce is the leading business organization in the Brookings area. Advocating for businesses all throughout the community, they provide endless opportunities to help Brookings thrive.

Brookings Economic Development Corporation
The BEDC serves as an advocate for the business community by building relationships with companies that allow them to succeed by taking advantage of the area’s unique and progressive business environment.

City of Brookings
The City of Brookings is an integral part of our organization. Our mission is to work with the city to secure adequate funding to promote our assets, attract visitors, and support the quality of life all residents can enjoy.

South Dakota Tourism
Our office works with South Dakota Tourism to showcase our attractions to the world. If your vacation plans include a trip from Brookings to the Black Hills, visit their website to plan your route. We’d also like to thank them for the use of their photos, many of which you see used throughout this website.

Glacial Lakes & Prairies Tourism Association
This non-profit organization promotes tourism in the northeast region of South Dakota.

Industry Relations

More Questions?


Life’s good here. Find out more about this vibrant, growing community with a distinguished small-town feel.


Get ahold of the Visit Brookings team. We can help you build your trip or plan any type of event in Brookings, South Dakota.