Essential Downtown Shopping Guide

Essential Downtown Shopping Guide

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Brookings has a robust selection of locally owned stores that are a pleasure to visit. Here is a breakdown of five must-visit businesses in the heart of downtown.

Wink’s Fine Jewelry
With over half a century in the community, Wink’s Fine Jewelry continues to build on its deep-rooted history. This multi-generational business is women-owned and operated and is run by a tight-knit staff, who are ready and delighted to assist you with making special occasion purchases.

Party Depot
Whether you are hosting a party for 10 or 500, the Party Depot can help you find exactly what you need. They stock decorations and supplies for every occasion. The basement is filled with costumes of every kind to help you out in a pinch. They work with you every step of the way to create an experience you will never forget.

Brookings Book Company
Whether you are an avid reader or just looking to visit the store cat, Hester, you’re sure to enjoy the cozy atmosphere of Brookings Book Company. Browsing the tall wooden bookshelves brings back the nostalgic feel of visiting your hometown library as a kid. With friendly staff who are willing to help you find the best book, the bookstore stocks a wide range of genres for you to discover.

A floral boutique that will always leave you in awe! What started as craft on the side, soon turned into a full-time business for the owner. Whether you are looking for a special occasion or gathering a group of friends and making your own at the floral bar, Hand-Tied is here for all your floral needs!

Seven Songbirds Boutique
In its 30th year, Seven Songbirds Boutique is a downtown staple. With an emphasis on inclusivity by offering apparel for all sizes, the shop has a charming Western feel right when you walk through the door. A highlight is the purse wall. If you ask owner Shirelle Englund, she will tell you the shop has more purses than anyone else in town. You will immediately feel welcomed by the staff and are sure to fall in love with something you can add to your wardrobe.

*This story has been written in collaboration with South Dakota State Universities Public Relations class for our 2023 Visitor Guide.*

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